Launching a geodata engagement platform

Fugro is the world’s leading geodata specialist, collecting and analysing comprehensive information about the Earth and the structures built upon it. Fugro asked Nucleus to create a new brand name and define a value proposition for its innovative geo-data engagement platform, which brings together geospatial data from public and private sources to form a 3d ‘digital twin’ of any construction project in the built world.

As part of the creative team I helped develop a contemporary mark and brand system, along with a concept for a launch animation.